What is SEO in Digital Marketing?
Search engine optimization (SEO) is the process by which
companies are able to increase their traffic through search engines like
Google, Bing, and Yandex by placing their website and name at the top of any
search results page. This can be done by systematic search results. When
companies are able to successfully implement SEO in their digital marketing
strategies, their names and websites appear to more consumers.
Internet
marketing
is different from digital marketing, which includes internet
marketing as well as marketing on social media sites and mobile apps.
These marketing campaigns can be through smartphones,
digital devices and other platforms.
With Google Marketing Insights, imagine that 48% of
consumers start their search on search engines, while 33% look at branded
websites and 26% search within mobile applications.
We can expect to see
steady growth in the diversity of wearable devices available to consumers.
Forbes also predicts that social media will become more interactive in the B2B
space, video content will be improved for search engine optimization (SEO)
purposes, and email marketing will become more personal.
